If you’re not actively using social media to promote your business, you’re at a disadvantage. Services like Twitter, Facebook, LinkedIn and Pinterest are now giving small one-person businesses the exposure that used to require a six-figure marketing budget. While this additional access to potential clients is fantastic, the downside is that there’s a lot to learn and it’s easy to get overwhelmed. The good news is that by just taking a few simple steps, you can leverage social media to effectively promote your business.
Reserve Your Spot:
You’ve sent out hundreds of resumes. You made it through the grueling 
The economy has been struggling in recent years as many say that this is the worst job market since the Great Depression. While it’s not my intention to get political here or debate numbers, I will say that I’ve noticed that even when the unemployment numbers fall here in the U.S., they often get revised up the following month and they don’t include the people that have either taken a lower paying job (underemployed) or have simply given up. The only reason I even mention this is that if you’re looking for work, the competition is fierce. So it’s especially important for you to find ways to stand out in a positive way.
Over the past fifteen or so years, I’ve interviewed probably hundreds of job applicants. Some have been in person while others have been 
If there’s one thing we can learn from our politicians, it’s that you should always be on your best behavior because someone is always watching — especially now since most people carry cell phones that capable of taking still pictures and many can even capture high definition video. To spin that around and look on the bright side, that also means that you have a lot more opportunities than you often realize.
A while back, I read “
” by Joe Girard and one concept that stuck in my head was his point about throwing spaghetti at a wall. Joe says “if you throw enough spaghetti against a wall, some of it will stick.” He used this point to describe his philosophy on cold calling — 
In my