The infamous elevator speech. If you own a business or have ever worked in sales, you’re probably already familiar with it. But elevator speeches aren’t just for sales people and entrepreneurs. If you are trying to accomplish anything that requires
Throwing Spaghetti at the Wall
A while back, I read “How to Sell Anything to Anybody” by Joe Girard and one concept that stuck in my head was his point about throwing spaghetti at a wall. Joe says “if you throw enough spaghetti against a
Are you Not Getting the Most Out of Networking Events?
If you’re like most people, you probably don’t do a lot of preparation work prior to a networking event. Most people just pick an outfit and grab a stack of business cards, and they are off. For some, this works
How to Really Mess Up a Sales Letter
I was recently cleaning out some old emails and found a couple of emails from a vendor that got me thinking. Before we get to the actual email, let me tell you the situation. A few years ago, I had
On Being Shy
I have a confession to make: I’ve spent the majority of my life being shy. When I was a kid having to meet new people — adults especially, but even kids — was a challenge for me. I grew out
Five Tips For College Seniors
It’s unfortunate that this year’s group of college graduates are facing one of the most challenging job markets since the great depression. I’ve had a number of college seniors contact me in recent weeks for career advice regarding this unique
How to Exit a Conversation
If you’ve ever been to a business networking event, you’ve probably been told that starting a conversation is the hardest part. This tends to be true for neophyte networkers – walking up to someone new and introducing yourself can be