Social Media Overwhelm – How to Deal with It

Social Media OverwhelmIf you’re not actively using social media to promote your business, you’re at a disadvantage. Services like Twitter, Facebook, LinkedIn and Pinterest are now giving small one-person businesses the exposure that used to require a six-figure marketing budget. While this additional access to potential clients is fantastic, the downside is that there’s a lot to learn and it’s easy to get overwhelmed. The good news is that by just taking a few simple steps, you can leverage social media to effectively promote your business.

Reserve Your Spot:  Read more... (944 words, 4 images, estimated 3:47 mins reading time)

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Why I’m Starting to Hate Facebook

Why I'm Starting to Hate FacebookI’ve been saying for a while that I question how long the world’s most popular social media service will retain its popularity. Yes, there are security and privacy issues that come up from time to time and some of the games and activities on there can waste people’s time to the point where they put their jobs at risk. But what I feel will do in Facebook is that it will become a victim of its own success.

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Taming the Technological Beast

Taming the Technological BeastTechnology is an amazing thing — with devices such as smartphones and tablets, you can have access to your email, instant messenger, social media and, of course, the internet virtually everywhere. But the big question is does this technology really help you become more productive or does it put you on a virtual treadmill where you’re moving fast but not going anywhere. Truthfully, technology can be a Trojan horse for procrastination so by keeping it in line, you’ll be able to get more done.

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Unfollowed and Unfriended – The Perils of Social Media Friendships

Unfollowed and Unfriended - The Perils of Social Media FriendshipsPeople are finicky. Doing something to please one person may upset another. You simply can’t please everyone and social media has made this quite evident. People unfollow on Twitter or unfriend on Facebook for no apparent reason. Maybe you said something that offended them or maybe you just sounded boring to them. There’s no rhyme nor reason and you can’t expect people to think or act the way you do.  Read more... (1030 words, 4 images, estimated 4:07 mins reading time)

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Watch How You Use Social Media

Watch How You Use Social MediaSocial media is by far the great tool ever created for making the world smaller and our personal and professional networks larger. And since everyone is different, people use these tools for different objectives. Some prefer to remain anonymous while they chime in on conversations, while others, seeking stardom, would sell their right kidney to have someone mention their name. Every log in is an adventure with no telling what the next few moments will bring.

The more we use social media the more immersive the experience becomes. I liken it to a late night party when people have started coming out from their shells. In one corner, you might see a guy who’s normally shy retelling a story to a small crowd in an animated way. On the other side, there might be two people trying to outdo each other to prove how wild they are. And on the dance floor, there may be a couple having an intimate kiss acting as if there’s no one around for miles.  Read more... (1009 words, 4 images, estimated 4:02 mins reading time)

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Three Ways to Close Gaps in Your Resume

Three Ways to Close Gaps in Your ResumeAs any job seeker that has been unemployed for an extended period of time will tell you, the biggest challenge they face is dealing with gaps in their resumes. These gaps could happen for a number of reasons: unable to find work, raising a family, caring for sick relative, taking time off for various reasons, etc…. The problem is that despite many employers having gone through these situations themselves, many see these gaps as liabilities and view them differently from when they were on your side of the desk.  Read more... (543 words, 4 images, estimated 2:10 mins reading time)

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10 Things I’ve Learned About Using Twitter

10 Things I've Learned About Using TwitterTwitter is one of the more challenging social media services to figure out. While anyone can post what they’re doing in 140 characters or less, creating meaningful relationships with other users of the service is a whole different story. About a year ago I was about to give up on Twitter and then I started to figure it out. While I’m not even close to being one of the most popular people on this site, I have figured out how to benefit from using it and I’m made a lot of nice friends in the process. Here are some of the things I’ve learned.  Read more... (502 words, 4 images, estimated 2:00 mins reading time)

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