Most people fail to do anything major because they see it as a big impossible task that needs to be tackled all at once. If you’re trying to climb a mountain, you can come up with dozens of excuses: you’re not feeling up to it, it’s not the right time to start your journey, you only have an hour and it takes days, etc…. I’m as guilty as anyone — I’ve got more unfinished projects than I care to admit. But these things can be all be tackled (even at once) if you have the desire and the focus. And I’ll show you how.
If you’re not actively using social media to promote your business, you’re at a disadvantage. Services like Twitter, Facebook, LinkedIn and Pinterest are now giving small one-person businesses the exposure that used to require a six-figure marketing budget. While this additional access to potential clients is fantastic, the downside is that there’s a lot to learn and it’s easy to get overwhelmed. The good news is that by just taking a few simple steps, you can leverage social media to effectively promote your business.
Reserve Your Spot:
One of the benefits of improving your speaking skills is that you can actually uses these skills to make money, even a living. It’s a great way to put your speaking skills to use and can be rewarding in more ways than just monetarily. If you feel comfortable speaking to groups, becoming a professional speaker can be quite lucrative provided that there are people willing to pay to hear what you have to say.
Professional speakers can make money a number of different ways. We’ll talk about some of them, both the obvious and not so obvious.
Over the past fifteen or so years, I’ve interviewed probably hundreds of job applicants. Some have been in person while others have been phone screens to weed out potential duds. I’ve even volunteered to help friends by mocking interviewing them. If there’s one thing that truly astounded me in each of these job interview situations, it was how many of these people barely did any preparation (and some did none at all).
If there’s one thing we can learn from our politicians, it’s that you should always be on your best behavior because someone is always watching — especially now since most people carry cell phones that capable of taking still pictures and many can even capture high definition video. To spin that around and look on the bright side, that also means that you have a lot more opportunities than you often realize.
A while back, I read “How to Sell Anything to Anybody” by Joe Girard and one concept that stuck in my head was his point about throwing spaghetti at a wall. Joe says “if you throw enough spaghetti against a wall, some of it will stick.” He used this point to describe his philosophy on cold calling — if you call enough people, someone will eventually listen to you. The concept can be used in other areas of business such as sales, pitching ideas and even looking for a job — if you contact enough people, you’ll eventually find someone who is interested in what you have to offer. But wait, there’s more…
Setting goals can be a fun process. Many programs have you do things like turn on music that inspires you and imagine your life ten years out if you could have everything go your way. It’s a fun exercise and can get you excited and maybe even motivated. But it’s just that – the fun part.