A while back, I read “How to Sell Anything to Anybody” by Joe Girard and one concept that stuck in my head was his point about throwing spaghetti at a wall. Joe says “if you throw enough spaghetti against a wall, some of it will stick.” He used this point to describe his philosophy on cold calling — if you call enough people, someone will eventually listen to you. The concept can be used in other areas of business such as sales, pitching ideas and even looking for a job — if you contact enough people, you’ll eventually find someone who is interested in what you have to offer. But wait, there’s more…
How an Email Can Ruin Your Career
Your email address is an extension of your business — especially if you are the business owner. This is why most companies have an email policy discouraging employees from using email for anything that’s not business related. They’re trying to avoid having their business linked to anything that might make them look bad.
It’s always a good idea to be careful about how you use your business email account and what gets associated with it.
How to Get Your Emailed Resume Read
One of the local papers had an article about how to increase the odds of your emailed resume being read and acted upon. I thought this topic would be a good follow up to my post on how to get your resume read. While I thought the advice was generally good, I had a few comments and some additional advice I’d like to share. The first three points are those from the newspaper with my comments added.
1. Use the Right Attachment Format