If you’re not actively using social media to promote your business, you’re at a disadvantage. Services like Twitter, Facebook, LinkedIn and Pinterest are now giving small one-person businesses the exposure that used to require a six-figure marketing budget. While this additional access to potential clients is fantastic, the downside is that there’s a lot to learn and it’s easy to get overwhelmed. The good news is that by just taking a few simple steps, you can leverage social media to effectively promote your business.
Reserve Your Spot:Read more...(921 words, 2 images, estimated 3:41 mins reading time)
Twitter seems to be the social media service that people struggle with the most. In my classes, I tend to do a lot more explaining about it than services that are much more straightforward. Still, I think it’s the best service for making new connections if you can figure out what you’re doing.
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You’ve sent out hundreds of resumes. You made it through the grueling interview process. They gave you an offer that you accepted. Now here you are – it’s your first day at a new job. So now what do you do?
Most people are feeling some combination of anxiety and excitement when they start a new job. Whatever your feelings are, you probably have the same goal of most new hires — be successful in your new job. You really only need two things to succeed: the right attitude and the drive to be successful. But here are some tips that you can follow step by step to hit the ground running. Read more...(958 words, 2 images, estimated 3:50 mins reading time)
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The economy has been struggling in recent years, as many say that this is the worst job market since the Great Depression. While it’s not my intention to get political here or debate numbers, I will say that I’ve noticed that even when the unemployment numbers fall here in the U.S., they often get revised up the following month and they don’t include the people that have either taken a lower-paying job (underemployed) or have simply given up. The only reason I even mention this is that if you’re looking for work, the competition is fierce. So it’s especially important for you to find ways to stand out in a positive way.
I was unemployed for nine months back in 2003. That doesn’t seem like a long time these days as I know people that have been looking for work for two years. But honestly, when you’re unemployed, even a few weeks can seem like an eternity and most of us want to do what we can to get back to work. With so much “company” in the job search process, it’s critical to grab any edge that you can. Here are three things you can do to stand out from the crowd in a positive way: Read more...(795 words, 2 images, estimated 3:11 mins reading time)
I’ve written numerous times about how joining a Toastmasters club can help your career based on what you learn from going through the program. However, not everyone is interested in joining a speaking club. Also, not everyone’s goals involve communication skills. The good news is that there are hundreds of clubs out there for every interest. You can find clubs for hobbies on topics such as sewing, reading (book clubs), chess, cribbage, car enthusiast and even video games. There are clubs that focus on business or political issues as well as public service. And there are clubs that are community focused that can focus on anything from improving a neighborhood to planning statewide events. My point is that there’s a club for practically every interest and most of these clubs (unless it’s something bizarre such as a fetish club) can give you an opportunity to move ahead with your job or business.
The great thing about clubs is that your involvement is the perfect win-win situation. The club wins because volunteers help run the club and provide the benefits to the members. The volunteer wins because he or she gets experience that otherwise might not be available to him or her with their current job. This experience falls into several categories and depending on the club and the position, not all of them may be present. Read more...(943 words, 2 images, estimated 3:46 mins reading time)
I participated in NaNoWriMo this past November. If you’re unfamiliar with NaNoWriMo, it stands for National Novel Writing Month and is an event held each November for writers and those aspiring to be writers. If you have ever wanted to write a book and you just haven’t been able to get started, I highly recommend you give it a try. I first learned of NaNoWriMo while checking Twitter on Thanksgiving of 2011. At that point, it was a little late for me to participate so I made it goal to participate in 2012. I’m really glad I did because it was a great experience. Read more...(871 words, 2 images, estimated 3:29 mins reading time)